About BetterMint
Hi, I'm Mary Anna Coles, founder of BetterMint.
BetterMint wasn't created in a boardroom or backed by investors. It started with a layoff.
After years of building my career in accounting and finance, I suddenly found myself without a job, a roadmap, or a safety net. What I did have was experience, determination, and a belief that businesses deserved better financial support than what many were receiving.
Starting with nothing meant betting on myself.
I began helping business owners navigate the financial challenges that keep them up at night—cleaning up accounting records, improving reporting, streamlining processes, and providing the financial clarity needed to make confident decisions. What started as a few consulting projects quickly grew into something bigger as clients saw the value of having an experienced financial partner in their corner.
That's how BetterMint was born.
Today, BetterMint helps growing businesses gain control of their finances through accounting, financial reporting, process improvement, and strategic guidance. We believe that accounting should do more than keep the books in order—it should help business owners understand where they've been, where they're going, and how to get there.
Our approach is simple:
- Deliver accurate, reliable financial information.
- Communicate clearly and honestly.
- Provide practical solutions, not just reports.
- Treat every client's business like it's our own.
As a founder who built this company from the ground up, I understand the challenges business owners face because I've lived them myself. I know what it means to take risks, manage uncertainty, and work relentlessly toward a vision.
Whether you're a startup building your foundation or an established company looking to strengthen your financial operations, BetterMint is here to help you move forward with confidence.
Because every successful business deserves a better path forward.
Mary Anna Coles
Founder, BetterMint